Dunedin has dropped to 11th place on the Gigatown points table, as the DCC Economic Development Committee prepares to discuss the city's response.
Gigatown is an on-line competition organised by infrastructure provider Chorus, with the winner receiving the fastest broadband speeds in the southern hemisphere.
The council has provided $60,000 to part-fund a co-ordinator to run the city's Gigatown campaign.
A report to a Monday committee meeting says community sign‐ups are still low, though initiatives are in place to change that, including an agreement with the Star newspaper to promote the campaign.
Dunedin has about 182,000 points - Wanaka leads with more than 880,000 points.