A group of street artists from as far away as Auckland are in Riverton this week to create a series of large murals.
Eight New Zealand artists are painting areas of the town for the South Sea Spray Riverton permanent exhibition.
Southland artist Danny Owen says murals are slowly becoming more popular in major cities throughout the country, and creating eight massive murals in the space of a few days is spreading vibrancy in one hit.
He says while each artist has their own narrative as to what they create, the murals will compliment the town's seaside vibe.
Owen chose to start in Riverton because of his own connections to the area, and says South Sea Spray is set to reach all corners of the region.
The artists are looking at painting Invercargill and Bluff in the next couple of years, and say the work in Riverton is the start of something big.
An open day is set to be held on Saturday for the public to watch the artists collaborate on a single mural.